Mobiva
Senior Product Manager
MobivaTurkey1 day ago
Full-timeProduct Management, Marketing

At Mobiva, we build and scale our own consumer-facing mobile applications across iOS and Android. We are an app studio where product, technology, growth, and monetization are developed fully in-house.

We are looking for a Senior Product Manager who will take full ownership of the product lifecycle, work closely with engineering teams, and drive growth and revenue performance through data-informed product decisions.

This role sits at the intersection of product strategy, execution, growth, and monetization.


What You’ll Do


  • Own the product vision, strategy, and roadmap for our iOS and Android applications
  • Manage and prioritize the Product Backlog, ensuring continuous alignment with business goals
  • Work closely with mobile and backend engineering teams, maintaining strong day-to-day collaboration
  • Actively participate in Sprint Planning, Backlog Refinement, Reviews, and Retrospectives
  • Translate product ideas into clear execution by:
  • Defining business and technical requirements
  • Writing user stories and acceptance criteria
  • Understanding technical constraints and dependencies to make informed prioritization decisions
  • Collaborate cross-functionally with UI/UX, data, growth, marketing, and engineering teams
  • Own the end-to-end user journey, improving retention, engagement, and overall user satisfaction
  • Drive monetization and revenue performance, including:
  • Subscription, pricing, and paywall optimization
  • Tracking and improving key metrics such as LTV, ARPU, and churn
  • Partner with growth and marketing teams to:
  • Improve funnel and campaign performance through product improvements
  • Use ROI and ROAS insights to guide product priorities
  • Plan and execute A/B tests and experiments, integrating learnings into product iterations
  • Generate product insights using user feedback, usability testing, and data analysis
  • Monitor market trends and competitors to identify new features and product opportunities
  • Take an active role in projects involving AI-driven features and emerging technologies
  • Ensure product development progresses sustainably, with high quality and on time


What We’re Looking For


  • Senior-level experience in mobile product management (consumer apps strongly preferred)
  • Strong hands-on experience with Agile / Scrum methodologies
  • Proven experience working closely with engineering teams and technical stakeholders
  • Solid understanding of growth, monetization, and performance marketing, or strong interest in these areas
  • Experience making product decisions based on ROI, ROAS, LTV, CAC, and similar metrics
  • Practical experience with A/B testing, experimentation, and funnel analysis
  • A data-driven, ownership-focused, and strategic mindset
  • Excellent communication skills and ability to work effectively across teams


Why Mobiva


  • High ownership and real impact on scaling global mobile products
  • Close collaboration with product, growth, and marketing teams
  • A product-driven environment where decisions are made fast and transparently
  • A culture that values experimentation, learning, and continuous iteration
  • All products are developed in-house, end to end


Applications without hands-on mobile product ownership and monetization experience will not be considered.

Key Skills

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