Product Manager GenAI - Conversational AI & CRM
RabobankNetherlands1 day ago
Full-timeRemote FriendlyBusiness Development, Customer Service
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This Is What We Offer You
As Product Manager GenAI, you will deliver innovative GenAI solutions that empower thousands of employees worldwide to achieve better customer interactions and business outcomes.
You & your role
We are looking for an experienced and visionary Product Manager GenAI to join our Conversational AI & CRM area, part of the Digital & Customer Interaction (DCI) tribe. This tribe is responsible for customer data, CRM, marketing, and all customer interactions.
In this role, you will lead the product development of the Rabo SmartAssist foundation, our internal GenAI assistant that support employees in customer interactions. You will work with cutting-edge technologies such as Microsoft Copilot Studio, Genesys Cloud, Azure OpenAI, and our internally developed Knowledge Assistant (a RAG-based solution built on our knowledge base).
You will be responsible for the end-to-end product lifecycle: from vision and strategy to delivery and adoption. Improving the Rabo SmartAssist and the Knowledge Assistant is your daily work. You will collaborate closely with solution architects, DevOps teams, business stakeholders, and external partners to deliver impactful GenAI solutions that empower our employees and enhance customer experience.
Examples from practice
Together we achieve more than alone
We believe in the power of differences. By combining the strengths of our diverse team, we become an even better bank. We are curious about what you will add to our Conversational AI & CRM team.
With the colleagues of the Conversational AI & CRM team we are dedicated to developing and implementing innovative AI solutions that enhance customer interaction and support employees and customers. Collaboration is our way of working; as one solution-driven team within Rabobank.
Rabobank is a Dutch bank, active in 38 countries for more than 9.5 million customers. With these customers, our members, and partners, we work side by side towards a world where everyone has enough and healthy food. Closer to home, we strive for a country where happy people live, work, and do business.
You & your talent
Apply for the vacancy Product Manager GenAI – Conversational AI & CRM at Rabobank until January 10, 2026.
- Salary: Gross monthly salary between EUR 4,516 and EUR 6,449 (scale 09).
- Extras: a thirteenth month, 8% holiday allowance, and a 10% Employee Benefit Budget.
- Development budget: EUR 1,400 development budget per year for your growth and development.
- Hybrid working: a balance between home and office work (possible for most roles).
- Pension: decide for yourself the amount of your personal contribution.
As Product Manager GenAI, you will deliver innovative GenAI solutions that empower thousands of employees worldwide to achieve better customer interactions and business outcomes.
You & your role
We are looking for an experienced and visionary Product Manager GenAI to join our Conversational AI & CRM area, part of the Digital & Customer Interaction (DCI) tribe. This tribe is responsible for customer data, CRM, marketing, and all customer interactions.
In this role, you will lead the product development of the Rabo SmartAssist foundation, our internal GenAI assistant that support employees in customer interactions. You will work with cutting-edge technologies such as Microsoft Copilot Studio, Genesys Cloud, Azure OpenAI, and our internally developed Knowledge Assistant (a RAG-based solution built on our knowledge base).
You will be responsible for the end-to-end product lifecycle: from vision and strategy to delivery and adoption. Improving the Rabo SmartAssist and the Knowledge Assistant is your daily work. You will collaborate closely with solution architects, DevOps teams, business stakeholders, and external partners to deliver impactful GenAI solutions that empower our employees and enhance customer experience.
Examples from practice
- Driving the adoption of Knowledge Assistant, improving knowledge retrieval and employee productivity.
- Identify new opportunities for GenAI applications in CRM and customer interaction.
- Implementation of Rabo SmartAssist, supporting employees in customer interactions with advanced GenAI technology.
- 36 hours per week
- Rabobank serves over 9.5 million customers in 38 countries
- More than 49,000 Rabobank colleagues worldwide
- Define and manage the product vision and roadmap for GenAI solutions within Conversational AI & CRM.
- Translate strategic goals into actionable product initiatives and features, guiding DevOps teams through execution.
- Take ownership for the quality of designs and realized solutions, ensuring continuous improvement based on feedback and data.
Together we achieve more than alone
We believe in the power of differences. By combining the strengths of our diverse team, we become an even better bank. We are curious about what you will add to our Conversational AI & CRM team.
With the colleagues of the Conversational AI & CRM team we are dedicated to developing and implementing innovative AI solutions that enhance customer interaction and support employees and customers. Collaboration is our way of working; as one solution-driven team within Rabobank.
Rabobank is a Dutch bank, active in 38 countries for more than 9.5 million customers. With these customers, our members, and partners, we work side by side towards a world where everyone has enough and healthy food. Closer to home, we strive for a country where happy people live, work, and do business.
You & your talent
- Academic working and thinking level;
- Minimum 5 years’ experience as a product manager or similar role in IT/digital transformation;
- Experience with AI/GenAI technologies (Microsoft Copilot Studio, Azure OpenAI, Genesys Cloud);
- Affinity with backend concepts: data pipelines, APIs, RAG-based systems;
- Familiarity with CRM processes and customer interaction in complex organizations;
- Striving for result, focus on customer, stimulating collaboration;
- Strong communication and stakeholder management skills;
- Fluent in Dutch and English.
Apply for the vacancy Product Manager GenAI – Conversational AI & CRM at Rabobank until January 10, 2026.
- For questions about the content of this position: Niek Brunninkhuis, Lead Product Manager Conversational AI & CRM, via [email protected]
- For questions about working at Rabobank or the application process: Rebecca Stumpel, Corporate Recruiter, via [email protected]
- Interviews will be conducted via videocall.
- If you are invited for an interview, Bo, our virtual assistant, will contact you via SMS and email to schedule the interview.
- Answers to frequently asked questions can be found at rabobank.jobs/en/faq/.
- A reliability assessment may be part of the procedure.
- We respect your privacy.
Key Skills
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