ADSS is a successful retail and institutional brokerage based in Abu Dhabi. The company is currently undergoing a multi-year transformation to become a fast growing, purpose-led, data-driven enterprise that delivers market-leading personalized content, propositions and experiences to traders. To reinforce client-centricity the company structure, technology and operations are being redesigned alongside the crafting of a high-performance culture underpinned by The ADSS Way. The objective is for ADSS to become a dynamic and innovative, trusted market leader as measured by feedback from clients, talent, shareholders and competitors.

As Product Manager – Growth, your mission is to identify, test, and scale impactful initiatives that accelerate user acquisition, activation, conversion, and engagement across our digital trading platforms. You will drive high-velocity experimentation, growth loops, and conversion funnels in collaboration with cross-functional teams including data, marketing, product design, tech, and commercial stakeholders. Your success will directly impact KPIs such as FTD growth, ARPU, trial-to-deposit conversion, and product-qualified leads.

Key Responsibilities:

Growth Strategy & Roadmap

• Define and maintain the product growth roadmap aligned with strategic business goals.
• Identify growth opportunities across user acquisition, onboarding, activation, retention, and upsell based on data, insights, and competitive intelligence.

Experimentation & Funnel Optimization

• Design and execute A/B tests and rapid MVP experiments to improve key metrics (e.g., sign-up conversion, KYC completion, first deposit, product activation).
• Champion a test-and-learn culture using evidence-based prioritization (ICE/RICE scoring, North Star/KPI impact).

Cross-Functional Leadership

• Collaborate with marketing, onboarding, design, tech, and analytics teams to deliver high-impact experiments and features.
• Lead cross-functional sprints to optimize landing pages, referral flows, trial journeys, in-product messaging, and campaign hooks.

User-Centric Design & Feedback Loops

• Run qualitative and quantitative research to uncover barriers to activation, retention, and referral.
• Work closely with Design to prototype and test new flows that drive behavioral nudges and engagement.

Product Ownership & Delivery

• Own the end-to-end delivery of growth features from problem definition through to launch and post-launch iteration.
• Maintain the backlog, write clear user stories, and ensure sprint deliverables align with the roadmap and growth KPIs.

Requirements:

• 6+ years of product management experience with at least 2+ years focused on growth or experimentation.
• Strong command of growth loops, conversion funnels, behavioral triggers, and cohort-based metrics.
• Experience in the fintech, brokerage, trading, or consumer financial services space.
• Proven record of driving user or revenue growth through digital product initiatives.
• Proficient in A/B testing tools, user analytics (PowerBI) and experimentation frameworks.
• Deep understanding of agile delivery, MVPs and product development.
• Commercial acumen to balance user needs with business viability and stakeholder goals.
• Hands-on experience working with marketing/growth engineering teams and funnel optimization.
• Strong storytelling skills – able to communicate growth opportunities, trade-offs, and results to senior stakeholders.
• Entrepreneurial mindset with a bias for action and rapid iteration.

**No recruitment agencies**