We are looking for a new colleague to join our team! In this role, the primary purpose is to translate high-level business objectives into a profitable and competitive market strategy by fully owning operationally all four pillars of the Marketing Mix (4P: Product, Price, Place, Promotion). The Product Manager is accountable for driving the cross-functional execution required to maximize market share, revenue, and profitability within the Mobile Experience category.

For this role you will need:

• Strategic & Analytical Driver: A proven ability to translate high-level business goals into actionable 4P strategies. Must be able to collect, organize, analyze, and interpret large data sets to drive business decisions.

• Data Proficiency: Must be highly proficient in advanced Excel functions, including pivot tables, VLOOKUP, and data validation.

• Business Acumen: Ability to interpret and influence financial data (Return On Investment, Return on Ad Spend, Profit & Loss) relevant to product investment and commercial decision-making.

• Communication: Excellent verbal and written communication skills in both Romanian and English are mandatory.

• Education: A bachelor's degree in Business Administration, Economics, Finance, or a related field is required.

In this role your responsibilities will be:

1. Product Strategy: Portfolio, Lifecycle, and Features

Accountabilities:

• Conduct Market Analysis (GfK, Tech Insights (TI), IDC or any other source available in the division) and Competition Benchmark (Product-specific) to identify portfolio gaps and opportunities.

• Develop and finalize the Local Launch Plan for new models.

• Oversee local requirements for Smartphones.

Responsibilities:

• Coordinate the Creation and distribution of Info brochures and product catalogues.

• Provide product-related input for Market Share simulations based on In house Share trend for future product scenario planning.

• Monitors the evolution of sales, WOS, Channel Inventory in its category and proposes solutions (campaigns, strategies, etc.) to achieve and/or exceed sales targets in its product category.

• Develop and deliver professional Product presentation materials.

2.Commercial Strategy: Pricing & Financial Performance

Accountabilities:

• Manage and fill in the Price System Input and govern the execution of Special Price Operation.

• Own Sales Out target setting and monitor Target Achievement Rate Planning & Monitoring against commercial goals.

Responsibilities:

• Monitor and check sales out achievement rate (Sale out Achievement Rate) vs target (check & planning).

• Execute and report on Aging Management and AP2 (centralization of total orders) of Management processes.

• Process and follow up on supply chain/inventory issues, including Return to Forecast (RTF) / Shortage Check (S plan update).

3. Distribution Strategy: Channel & Retail Management

Accountabilities:

• Define the Channel Strategy / RTM (Route-to-Market).

• Conduct continuous Market Sensing for new distribution trends.

• Conduct and analyze results from In-store Surveys and Polls to assess market execution quality.

Responsibilities:

• Define channelization / focus products per channel.

• Perform regular Store Checks.

• Participate in key internal/external meetings such as SCM Day (Supply Chain Management) and subsequently coordinate actions with relevant teams.

4. Promotional Strategy: Marketing & Sales Alignment

Accountabilities:

• Develop the integrated Promo calendar.

• Coordinate the management and execution Consumer campaigns (Own).

• Own the strategic oversight of promotional investment through Planning and Analysis.

Responsibilities:

• Provide product input for and support the Account Promo plan.

• Coordinate all Customer/Agency Meetings related to GTM and promotion.

• Own the product alignment in cross-functional Team Meetings to define the final Execution Plan.

5. Planning & Reporting: Cross-Pillar Tasks

Accountabilities:

• Lead all Planning and Analysis activities.

• Drive the strategic Market simulation (SO by seg) process.

Responsibilities:

• Consolidate and report Sales Progress / Weekly Result/ 3M Rolling.

• Manage and update the Channel mix file.

• Prepare and present input for Major Presentations.

• Prepare and submit all required EHQ, HQ reports & feedback.

• Coordinate RM Day (Retail Marketing).

Who are we:

Samsung Electronics is part of the Samsung Group and is the global leader in production and sales of consumer electronics and their core components. Through relentless innovation and discovery, we are transforming the world of televisions, smartphones, home appliances, medical devices, semiconductors and LED solutions. Samsung Electronics employs 207,000 people across 72 countries with annual sales, both in consumer as well as business-to business-markets, exceeding US$143 billion. Our goal is opening new possibilities for people everywhere. Samsung’s innovative products and success are the result of the talents who work at the organization! We, at Samsung, are constantly updating our organizational pathway to success, and this time, we are looking for sharp-witted, creative new colleagues who are eager to learn.