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adidas

Assistant Manager Product Creation ( FTW)

adidas
India · Full-time · Associate

Purpose & Overall Relevance for the Organization:

Manage the Footwear Creation for India

Key Responsibilities:

  • Develop new product/product concepts to exceed consumer and customer expectations across FTW for Running / SPW / SPSP and other locally relevant categories
  • Develop industry leading speed & service models – to enable the adidas brand to react inseason.
  • Identify business opportunities and risks; respond to them by initiating key action steps and with relevant BU functions and x-functional partners.
  • Presents Range both internally (Category) & externally (CR1 and CR2 with Partners)
  • Ensures maintenance of all the product information systems

Knowledge, Skills and Abilities:

  • Experience interpreting design intent, offering alternative solutions, and acting as a technical resource.
  • Proficient working with factory vendors to ensure and improve manufacturability.
  • Ability to participate in multiple seasonal projects with competing resources and deadlines
  • Strong written and verbal communication skills, with a keen awareness of the audience. Knowing when to dive deep into the details and when to simplify the complexity.
  • Unique blend of category management, development and/or sourcing experience to suit the india creation center model
  • Comprehensive understanding of consumer markets, specifically in the sporting goods industry
  • Strong business acumen in channel distribution, net sales, margin, profit and inventory
  • Prior knowledge of taking product from conception through implementation preferred
  • Knowledge of footwear concepts in construction/development strongly preferred
  • Good numerical skills with the ability to negotiate
  • Skill in MS Office applications (Outlook, Excel, PowerPoint, Word, Smartsheet)
  • Ability to travel

Requisite Education and Experience / Minimum Qualifications:

  • Four year college or university degree, preferably in Marketing/Business
  • Minimum 4 years related experience
  • Equivalent education and/or experience may be substituted for degree
  • Experience in Footwear Marketing and or development

Key Skills

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Posted
Jan 16, 2026
Type
Full-time
Level
Associate
Location
Gurugram
Company
adidas

Industries

Sporting Goods Manufacturing Retail Retail Apparel Fashion

Categories

Customer Service

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