About Blidz

Blidz is a fast-growing social shopping app from Helsinki that's redefining e-commerce in Western markets. Inspired by Pinduoduo—the Chinese powerhouse that became #2 in just years and now boasts a market cap well over $150 billion—we've adapted the model with irresistible gamification, social group buying, team-buy deals, flash sales, and fun reward mechanics. Think Costco meets Disneyland: millions of value-for-money products across electronics, fashion, home goods, beauty, and more, where users shop together for massive discounts, earn points, and turn shopping into an addictive, rewarding experience.

Backed by top-tier investors like General Catalyst, Peak, and angels including David Helgason (Unity founder), we've raised millions in seed funding and are gearing up for our next round. With teams in Helsinki, Shanghai, and New York, we're scaling rapidly across the US, Canada, Australia, and beyond, delivering fun, social, and insanely affordable shopping to millions.

The Role

We're looking for a sharp, hands-on Product Manager to own and evolve core features of our mobile app. You'll drive product strategy, discovery, and execution in a flat, high-velocity startup environment—no hierarchies, no wasted time on reporting. Instead, solve real problems with engineers, designers, and growth thinkers to boost engagement, retention, and monetization while keeping the UX delightful and addictive.

This is a high-ownership role where you'll leverage AI to accelerate everything from research to prototyping, ensuring we ship fast and iterate even faster.

Key Responsibilities

• Own product discovery, prioritization, and roadmapping for features that enhance social sharing, gamification, group buying, and user rewards to maximize retention and viral growth.
• Run user research, A/B tests, and deep analytics to make data-driven decisions that balance exceptional UX with strong business KPIs (e.g., conversion, LTV, daily active users).
• Collaborate cross-functionally in agile sprints to launch high-impact updates at startup speed.
• Use AI tools aggressively to 10x your productivity, whether generating insights from user feedback, prototyping wireframes, automating competitive analysis, or personalizing experiences.
• Identify opportunities to integrate emerging tech and refine mechanics that push performance (ethically, with proven dark patterns where they drive results without eroding trust).

Requirements

• 3+ years as a Product Manager with a track record of shipping successful consumer-facing products, ideally mobile apps.
• Experience in a startup or high-growth environment. You thrive in ambiguity, rapid pivots, and wearing multiple hats.
• Proven ability to leverage AI tools (e.g., Grok, Google AI Studio, n8n workflows, or custom agents) to dramatically accelerate workflows, research, and iteration. You actively use AI to 10x yourself.
• Strong analytical mindset: comfortable with SQL (or know how to ask AI to write performant SQL for you) and tools like BigQuery, Amplitude, or similar for creating charts, making dashboards and turning data into storytelling and decisions.
• Excellent communication in English to write specs and align technical and non-technical teams.
• Bachelor's degree in Business, Computer Science, or equivalent practical experience.

Nice-to-Haves

• Background in e-commerce, social platforms, gamification, or cross-border retail.
• Familiarity with design tools (Figma) and UX principles for tight collaboration with designers.
• Familiarity with task management tools (Linear)

What We Offer

• Competitive salary and meaningful equity package
• Freedom to choose your own working hours (flexitime)
• Best views in town from our large top-floor office in the heart of Helsinki
• Chance to work with modern technologies in a flexible, senior team of analytical thinkers from business, marketing, and engineering.
• Opportunity to take a big role, make a massive difference, and grow rapidly as we scale globally.

If you're a proactive PM who gets excited by the thrill of building viral social shopping features, using AI to outpace the competition, and contributing to the next big thing in Western e-commerce, we want to hear from you!

Apply now through LinkedIn: include your CV plus a quick note on a product feature that you have shipped that you are most proud of.