Senior Manager – Guest Experience Digital Product Owner (2 Years Contract)
The Senior Manager – Guest Experience Digital Product Owner is responsible for shaping the vision, development, and continuous enhancement of digital products and services that elevate the guest journey across all touchpoints — including website, mobile app, kiosks, and integrated third-party services. This role acts as the voice of the customer and business, driving product strategy, backlog ownership, and agile delivery to ensure seamless, personalized, and data-driven guest experiences.
Key Responsibilities:
1. Product Vision, Strategy & Road mapping
- Define and own the product vision aligned with customer needs and business goals.
- Develop and maintain a strategic roadmap for digital guest experience products.
- Prioritize features based on customer impact, commercial value, and technical feasibility.
- Monitor digital trends, competitor offerings, and innovations to inform strategy.
- Use customer feedback, analytics, and market research to guide product decisions.
- Ensure consistency across digital channels including eCommerce, loyalty, and personalization.
2. Backlog Ownership & Agile Delivery
- Own and manage the product backlog in collaboration with UX and delivery teams.
- Write EPICs, user stories, and acceptance criteria aligned with product goals.
- Participate in Agile ceremonies and support sprint planning and execution.
- Resolve blockers and manage scope trade-offs to ensure timely delivery.
- Use performance data to iterate and improve post-launch.
3. Guest Experience & Journey Design
- Champion guest-centric design using personas, journey mapping, and VOC insights.
- Collaborate with UX/UI and CX teams to deliver intuitive and accessible experiences.
- Drive personalization strategies and ensure accessibility compliance.
- Implement feedback loops (NPS, A/B testing, analytics) for continuous improvement.
4. Stakeholder Engagement & Cross-Functional Alignment
- Act as the primary liaison between business, digital, and technical teams.
- Facilitate collaboration across commercial, operations, brand, IT, and CX functions.
- Communicate product goals, progress, and outcomes to senior leadership.
- Align product delivery with broader transformation programs and go-to-market plans.
- Track and report product performance, recommending iterative enhancements.
Education:
- Bachelor’s Degree in Business, IT, Computer Science, Engineering, Digital Media, or related field.
Certifications (Preferred):
- Certified Scrum Product Owner (CSPO) or equivalent.
- SAFe Product Owner/Product Manager.
- UX Design or Digital Product Management certifications.
Experience:
- 5–7 years of relevant experience in digital product ownership or management.
- Experience in aviation or consumer/B2C sectors preferred.
- Proven track record in digital transformation, strategy communication, and agile delivery.
Technical Skills & Tools:
- Expertise in DXP platforms, Headless CMS, Microservices Architecture.
- Familiarity with Omnichannel Architecture, CRM, CDP, personalization engines.
Key Skills
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- Posted
- Jan 21, 2026
- Type
- Contract
- Level
- Mid-Senior
- Location
- Dubai
- Company
- Hays
Industries
Categories
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