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HOW WILL YOU MAKE AN IMPACT?
Media Planning
Media Planning
- Execute the media strategy for dedicated regions, ensuring alignment with the Maison's global framework and the specific ambitions of each local market.
- Track annual planning across all media platforms, including Print, Out-of-Home (OOH), and Digital.
- Oversee media planning campaigns, encompassing all stages from initial briefing to execution, while diligently tracking, optimizing, monitoring, reporting, and evaluating performance across both online and offline channels.
- Manage the media budget, ensuring accurate allocation and year-end reconciliation.
- Collaborate with local marketing teams to guarantee that both offline and online campaigns are set up to meet high professional standards, adhere to established guidelines, and ensure brand safety.
- Manage creative asset production, from the brief to final delivery, working closely with the dedicated agency.
- Manage paid social and search central buying in collaboration with the media agency, monitoring and optimizing campaign effectiveness.
- Manage daily interactions with the central and local media agencies, fostering a robust and collaborative partnership.
- Establish clear objectives and Key Performance Indicators (KPIs) for each brief, aligned with maison’s measurement framework.
- Conduct annual performance evaluations of the agency based on agreed missions and provide consistent feedback on operational effectiveness and service quality.
- Cultivate community engagement among media experts in local markets, promoting the sharing of best practices.
- Master’s degree in business administration or communication
- >5 years of experience in media, with a strong focus on the luxury industry
- Solid experience in digital campaign implementations (paid social and paid search). Experience with Meta business manager, Google Analytics and Google Ads is needed.
- Fluent in English
- Strong analytical skills and the ability to leverage data for informed decision-making
- Solid experience in budget ownership and cost control
- Excellent communication, interpersonal, and presentation skills
- Excellent organizational, project management, and problem-solving skills
- Ability to collaborate effectively with cross-functional teams and to manage external vendors
Key Skills
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google analytics
google ads
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- Posted
- Jan 31, 2026
- Type
- Full-time
- Level
- Mid-Senior
- Location
- Meyrin
- Company
- Jaeger-LeCoultre
Industries
Retail Luxury Goods
Jewelry
Categories
Marketing
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3 roles aligned with this opportunity
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2026-06-16
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