Product Manager

We are looking for a Product Manager at HangiKredi, which is Turkey's leading platform in the banking products comparison and application category since 2006, constantly renewing itself with its dynamic and financial assistant vision, visited by three out of every four people who conduct online loan research every year.

Qualifications

• Bachelor’s or master’s degree in a relevant field (Business, Engineering, Computer Science, MIS, etc.)
• At least 3 years of experience in mobile app product management
• Strong understanding of the mobile app lifecycle (launch, release, growth, and optimization)
• Hands-on experience with DAU, MAU, retention, funnel, and cohort analysis
• Hands-on experience with event-based product analytics tools (Mixpanel, Amplitude, Firebase Analytics, GA4, etc.)
• Strong understanding of DAU, MAU, retention, funnel, cohort, and conversion analysis
• Ability to translate data insights into actionable product decisions
• Familiarity with ASO and market intelligence tools such as AppTweak, SensorTower, and Mobile Action
• Knowledge of Google Play Console and Apple App Store Connect processes
• Experience with Agile / Scrum methodologies
• Strong communication and cross-functional collaboration skills
• Analytical mindset with strong problem-solving abilities
• Advanced proficiency in English (written and spoken)

Preferred Qualifications

• Basic technical understanding of mobile development processes (iOS / Android)
• Experience in fintech or high-traffic consumer mobile applications
• Hands-on involvement in ASO strategy and app store optimization
• Experience in release management and User Acceptance Testing (UAT)
• Experience with data-driven product development and A/B testing

Responsibilities

• Act as the main Product Manager for the mobile application, owning the product end-to-end
• Manage the app launch, growth, and optimization processes
• Monitor and analyze key product metrics (DAU, MAU, retention, conversion, etc.)
• Own and execute ASO strategies to improve store visibility and performance
• Translate user needs and business goals into a clear product strategy
• Serve as Product Owner, clearly conveying business requirements to technical teams
• Manage product backlog, write user stories, and handle prioritization
• Plan and manage release cycles and version tracking
• Coordinate User Acceptance Testing (UAT) processes
• Lead Agile/Scrum ceremonies (sprint planning, refinement, review, retrospective)
• Continuously improve product performance through data-driven insights

What We Offer?

• Working in a young and dynamic environment with a collaborative agile culture
• Having the opportunity to work with cutting edge technologies and tools
• Being part of a data and customer centric culture
• Growing your career through frequent educational sessions and internal/external trainings
• Benefiting from comprehensive preboarding and onboarding programs for a rapid adaptation to the organization and quick start to your role
• Benefits such as lunch card , with or without remote working
• Complementary private medical insurance and accident insurance Gifts for special days
• Marriage, birth gifts

Your personal data will be processed in accordance with the law and as specified in the clarification text. You can access the lighting text from the https://www.hangikredi.com/aydinlatma-metni-ise-alim