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upGrad

Product Manager- (International Markets)

upGrad
India · Full-time · Mid-Senior

Job Title: Manager/ Senior Manager - Product

Location: Mumbai

Experience Required: 5+ years


  • Job Title: Product Manager – Growth & Web Experience (International Markets)
  • About the Role
  • We are looking for a data-driven Growth Product Manager to lead the evolution of our global website experience across multiple international markets. This role combines growth, user experience, and product execution, with the goal of improving website performance, conversion, and organic traffic. The ideal candidate is passionate about creating seamless digital journeys that convert traffic into meaningful business outcomes.
  • Key Responsibilities

1. Website Growth & Optimization

  • Own the product strategy, roadmap, and success metrics for the company’s global website.
  • Continuously improve website conversion, engagement, and overall UX across markets (North America, EMEA, APAC, and India).
  • Collaborate with the marketing team to define high-impact experiments (A/B tests, personalization, landing page flows).


2. Product Development & Execution

  • Manage a small, cross-functional tech team (frontend/backend) to deliver sprint-based website enhancements and new features.
  • Define clear product requirements, prioritize the backlog, and ensure timely delivery through agile execution.
  • Establish data-driven processes for feature evaluation and iteration (using tools like GA4, Hotjar, Search Console, etc.).

3. Cross-Functional Collaboration

  • Work closely with performance marketing, design, and analytics teams to align on website goals and measure impact.
  • Partner with regional stakeholders to localize the website experience and address market-specific needs.
  • Serve as the bridge between growth marketing and engineering — ensuring speed, alignment, and measurable business outcomes.


Ideal Candidate

  • 4–8 years of experience in Product Management, with a focus on growth, and software development background.
  • Proven success in improving conversion funnels, lead capture, or organic traffic for a high-growth digital business.
  • Strong understanding of web technologies (HTML, CMS, APIs, page speed optimization, structured data, etc.).
  • Hands-on familiarity with tools like Google Analytics, Search Console, SEMrush/Ahrefs, GTM, Hotjar, or Mixpanel.
  • Comfortable working with cross-functional teams — marketing, design, content, and tech.
  • Strong project management skills and a bias for execution in fast-paced environments.
  • Excellent communication and stakeholder management skills.
  • Nice-to-Have
  • Experience in EdTech, consumer internet, or high-growth B2C businesses.
  • Exposure to international markets and localization strategy.
  • Familiarity with data-driven experimentation frameworks and CRO tools.


Why Join Us?

As a Senior Product Manager – International Business, you will work with some of the brightest minds in the industry to build products that redefine how learners across the world discover, experience, and benefit from upskilling. Additionally, you will drive product-led growth across international markets and create learning experiences that resonate across cultures.

  • Shape the future of global learning by designing scalable, data-driven products that power organization's expansion across geographies.
  • Lead with ownership in a culture that celebrates innovation, agility, and continuous experimentation.
  • Collaborate across borders, working closely with cross-functional teams, partner universities, and market leaders to deliver world-class learner experiences.
  • Grow faster in a performance-driven environment that offers visibility, strategic exposure, and opportunities to lead at scale.

Key Skills

Ranked by relevance

product manager hotjar ux
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Posted
Feb 05, 2026
Type
Full-time
Level
Mid-Senior
Location
Mumbai
Company
upGrad

Industries

Higher Education

Categories

Product Management

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