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Housecall

Digital Marketing Specialist

Housecall
United Arab Emirates · Full-time · Entry

  • Cross-domain tracking (Google Ads & Meta)
  • UTM parameter management & persistence
  • Google Tag Manager (Web + Server-side)
  • Google Ads gclid / Meta fbc & fbp handling
  • Conversion attribution across multiple domains
  • First-party data tracking & event stitching
  • Offline / backend conversion tracking
  • GA4 + Ads platform integration
  • Webflow
  • Understanding of Javascript and Laravel 


  • The role will be responsible for implementing and maintaining cross-domain conversion tracking, where paid traffic lands on one domain (marketing site) and completes the booking on a separate domain (booking platform).
  • This includes handling UTM parameters, click identifiers (gclid, fbc, fbp), persisting them through redirects and button clicks, storing attribution data in the backend database, and ensuring accurate conversion reporting in Google Ads, Meta Ads, GA4, and GTM.

Key Skills

Ranked by relevance

javascript google ads server
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Posted
Feb 13, 2026
Type
Full-time
Level
Entry
Location
Abu Dhabi
Company
Housecall

Industries

Hospitals Health Care

Categories

Marketing Sales

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