Regional Growth Lead (Asia)

Tangem is a high-tech company in the blockchain sector was founded in 2017, headquartered in Zug, Switzerland, with branches in North America, Eastern Europe, and APAC.

Tangem started with the idea of bringing digital assets to the masses using a unique combination of a smartcard-based hardware wallet and mobile applications. Company owns and promotes the technology of hardware cold-wallet for digital assets with secure and simple UX in 220 countries today. Our customers enjoy setup time within 1 minute with the ultimate security level for digital assets on their wallet. Tangem solutions offer multi-support of a growing number of thousands of tokens by a single wallet. SBI Crypto Investment Ltd., the digital asset venture investment company wholly owned by SBI Holdings Inc., has invested $15 million into Tangem in 2019 for mass adoption of blockchain technology.

Position Overview

We are looking for a Regional Growth Lead (Asia) who will fully own Tangem’s expansion across multiple Asian markets.

This is a highly autonomous, results-driven role with a strong focus on user acquisition and market growth. You will be responsible for developing and executing the go-to-market strategy, managing marketing budgets, selecting acquisition channels, and delivering measurable growth of Tangem wallet users in Asia.

You will act as the market owner, independently driving strategy, execution, and performance, while collaborating with global teams.

Key Responsibilities

• Own Tangem’s growth strategy and execution in the Asian market.
• Develop and implement a clear Go-To-Market strategy with defined channels, budgets, and KPIs.
• Identify, test, and scale user acquisition channels (online, offline, partnerships, influencers, events).
• Analyze the local crypto landscape, competitors, and user behavior.
• Manage and optimize regional marketing budgets based on performance metrics.
• Build strong relationships with local partners, distributors, and crypto communities.
• Represent Tangem at industry events, conferences, and meetups.
• Track growth metrics and report results to the global team.

Requirements

• 3+ years of experience in growth, marketing, business development, or market expansion.
• Strong crypto-native background (wallets, exchanges, DeFi, Web3, blockchain).
• Solid understanding of crypto adoption dynamics in Asia.
• Experience launching or scaling products in a local market.
• Data-driven mindset with strong ownership and accountability.
• Ability to work independently and make strategic decisions.
• Strong English communication skills.

What we offer

• Stability, growth, participation in shaping the future unicorn.
• Remote work from any location.
• Competitive salary in EURO/USDT.
• Compensation for the purchase of necessary technical devices for the work.