bol
Product Manager - Offer Serving
bolNetherlands3 days ago
Full-timeAnalyst, Consulting +1
What you'll do as a Product Manager - Offer Serving

The right offer, at the right moment, in the right context, that’s what makes the difference between browsing and buying. At bol, we serve millions of offers daily, and ensuring every customer sees the most relevant and competitive one is essential to delivering value for both consumers and partners.

As a Product Manager in the Offer Serving Team, you are at the heart of this challenge. You and your cross-functional team innovate iteratively to improve how offers are selected, ranked, and presented across our platform. Relevance, scalability, speed, and accuracy drive everything you do, balancing consumer experience, partner interests, and commercial impact in a dynamic marketplace.

You work closely with the Group Product Manager, Engineering Manager, product analysts, designer, data scientists, and stakeholders across customer- and partner-facing domains. Together, you shape the product vision, tackle complex algorithmic and technical challenges, and build reliable, high-performing real-time systems.

This role requires strong prioritization skills grounded in clear objectives and a broader offer vision. Operating at the intersection of data, algorithms, and user experience, you leverage large volumes of offer and behavioral data to continuously improve matching and serving performance. You navigate trade-offs between relevance, fairness, and partner dynamics, and lead a discovery process centered on experimentation and measurable impact.

Given the scale and real-time nature of offer serving, you are comfortable with complexity and ambiguity. You make informed decisions with imperfect information and keep momentum high. Experimentation is fundamental: you test, learn, iterate, and translate insights into structural improvements.

Beyond execution, you help shape the future of offers at bol, from personalization and transparency to balancing short-term conversion with long-term trust.

This Role Is For a Product Manager Who

  • Brings a strong experimental and data-driven mindset
  • Is comfortable with complex systems, ranking logic, and real-time architecture
  • Understands marketplace dynamics and balances consumer and partner value
  • Thrives in cross-functional collaboration
  • Can zoom out to define strategy and zoom in to optimize details

In short: you ensure every customer sees the offer that truly fits, while building a scalable, intelligent offer ecosystem.

We take pride in our B Corp certification and strive for continuous improvement every day. Our annual bonus is tied to sustainability goals, and we are committed to equality and equal opportunities for all.

Key Skills

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