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LUXASIA

Product Manager, Beauty

LUXASIA
Australia · Full-time · Associate

LUXASIA Group is the leading omnichannel partner for beauty and luxury lifestyle brand distribution, retail, and e-Commerce in Asia Pacific. Since 1986, we have strived to make a difference to Asia Pacific consumers by bringing them the finest beauty brands from all over the world - across niche, prestige, and masstige categories. We are a winning TEAM of diverse individuals whose commitment, grit, and shared core values drive everything we do. There are plenty of opportunities for growth and development across the countries we currently operate in (and plan to expand into). Make a difference with us today.

Position Overview

As the Product Manager of one of our fragrances brands, you will build product campaigns from existing ideas, and help to develop new ideas based on your industry experience and your contacts with customers and suppliers, and prospects. You must possess a unique blend of business and technical savvy; a big-picture vision, and the drive to make that vision a reality for each of the brands in your portfolio. You must enjoy spending time in the market to understand their problems and find innovative solutions for the broader market.

You will be fully responsible for driving all marketing planning and all communications, activations of the brand within Australia to build brand awareness. To succeed in this role, the successful candidate must be a marketing professional with a strong understanding of consumer marketing, PR &, communications, within the media landscape across Australia, with a high sensitivity to beauty - particularly within the pharmacy channel.

A highly personable personality is key for the success to be the bridge of the brand with the press and external and internal stakeholders. Understanding of the intersection between PR and social media within the digital landscape is key, along with understand retail activations & managing an A&P to optimise brand performance.

Your core responsibilities will include{​{:}

  • } Channel & Retail Marketin
  • gBe the key marketing liaison - Develop and implement a go-to-market channel marketing plan including promotion, animation partnerships and consumer activation
  • sAlways ensures timely and perfect execution of all marketing activations offline and onlin
  • eAnalyse potential partner relationships for product range, positioning strategy, pricing, and promotion
  • sCommunicate effectively with all channel partners to align, plan, and execute all product and trade marketing objectives, plans and activations before, during and post animatio
  • nDeepen channel customer development through CRM program activation
  • sResponsible for the seamless execution of all product launches and trade marketing activities following the Marketing Calendar in collaboration with sales, training, and visual merchandising team, with the aim to build brand awareness, recruit new customers and increase purchase consumptio
  • nBusiness and channel sales performance tracking and analysis launch follow-up and action plan developmen
  • tImplement door-by-door plan for events and promotions, focusing efforts on key door
  • sResponsible for budget management for the channel marketin
  • g Product Managemen
  • tConsolidate and update marketing team of post campaign reports and provide sales results and analysis monitor. Report all ROI of all programs for management reporting and feedbac
  • kResponsible for all forecasting and sampling management for product launches and trade and retailer activities for new line produc
  • tDevelopment and management of all product functions including product packaging, promotional set
  • sManagement and tracking flow of product registration to ensure timely registratio
  • nConduct market trend analysis, monitor competitors' moves and plan proactive action
  • sBe responsible for communication with principles and clients to meet the requirement and maintain positive business relationship


sRequirement

sTo be a successful applicant, you will have{​{:

  • }}A Bachelor's degree preferably in the area of Marketing, or other business discipli
  • neAt least four (4) years of experience working, in which two (2) years have been in brand management or a product marketing function and have previously overseen/ managed more than two (2) brands, preferably in the pharmacy channel/catego
  • ryPrior experience in the skin care, cosmetics and/or the fragrance business will be an added advanta
  • geAnalytical, numerically strong, meticulous, and organized with a flair /passion for beauty or luxury produc
  • tsA team player that thrives in a fast-paced competitive business environme
nt

Key Skills

Ranked by relevance

c ha ai lan esp ui ux ips isr aci product manager animation git pic sam pan crm
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Posted
Dec 17, 2024
Type
Full-time
Level
Associate
Location
North Sydney
Company
LUXASIA

Industries

Technology Information Internet

Categories

Marketing

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