Location: Toronto, ON Onsite
Rate: CAD $45-$50/hr. 

We are seeking an experienced Web Specialist with a strong background in digital content creation, editing, and optimization. The ideal candidate will have expertise in writing accessible, user-focused web content and a solid understanding of digital content best practices, particularly within healthcare or public sector environments.

• 3-5 years of experience in online copywriting and editing, preferably in healthcare or the public sector
• Bachelor’s degree in English, Journalism, Technical Writing, or a related field (or equivalent experience)
• Exceptional editorial skills, including proofreading, copy-editing, and writing for diverse audiences
• Strong knowledge of digital content best practices and plain language writing

• Collaborate with communications teams and stakeholders to plan, create, edit, and publish clear and user-friendly web content
• Ensure all content adheres to web governance standards, accessibility requirements, and relevant regulations
• Review, edit, and proofread website content for clarity, consistency, and accuracy
• Promote clear and accessible writing standards across digital platforms
• Monitor and analyze website content performance and recommend improvements
• Coordinate translation requirements and ensure multilingual content is published as needed
• Work with internal teams to ensure compliance with accessibility standards and related policies
• Track and report on accessibility compliance for web content and documents
• Support content operations, including documentation, reporting, asset organization, and workflow coordination

• Experience writing and editing web content in healthcare or public sector environments
• Strong ability to simplify complex or technical information into clear, user-friendly content
• Experience conducting content audits and identifying opportunities for improvement
• Knowledge of accessibility standards (e.g., WCAG) and accessible content practices
• Experience with web analytics tools such as Google Analytics and/or Adobe Analytics
• Familiarity with content management systems (e.g., Adobe Experience Manager, Drupal)
• Understanding of SEO best practices for digital content
• Knowledge of user experience principles and human-centered design

• Strong project management and organizational skills
• Excellent written and verbal communication skills
• Ability to manage multiple priorities and meet deadlines
• Effective collaboration with cross-functional teams (designers, developers, subject matter experts)
• Strong stakeholder management and interpersonal skills
• Analytical mindset with the ability to derive insights from data

• Experience in web content writing/editing (healthcare/public sector preferred)
• Educational background in a relevant field
• Proficiency in digital content best practices and plain language writing
• Experience in content auditing and optimization
• Knowledge of accessibility standards and compliance
• Collaboration and communication skills
• Experience with analytics and performance reporting
• Familiarity with CMS platforms
   

  If this opportunity matches your experience and career goals, please share your most updated resume for consideration.

   

  As a certified minority-owned business, Pride Global and its affiliates - including Russell Tobin, Pride Health, and Pride Now - are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics.

   

  Russell Tobin is a leading minority-owned professional and technical recruitment and staffing advisory organization. We are comprised of specialized practices focusing on a variety of skill sets and industries. Having a depth and breadth of industry expertise, our subject matter experts are able to provide tailored and swift sourcing solutions to fulfill client hiring needs. In other words, we connect top talent with companies. We are the staffing arm of the Pride Global network, a minority-owned integrated human capital solutions firm, with additional offerings in vendor management, payroll programs, and business process optimization.

   

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