Business Data & Insights Analyst

Job Location (Short): Ghent, Belgium

Workplace Type: Hybrid

Req Id: 2934

Position Summary

Owns and orchestrates the data strategy, in alignment with the business strategy and objectives, with a focus on the end‑to‑end data landscape across the entire customer journey, from awareness to consideration, decision, purchase, retention, and expansion. This is a horizontal, cross‑functional role working across Marketing, Sales, Product, R&D, Support, Finance and Operations. Today each of these teams have their own functional KPIs, but none is responsible to identify and create cross-team data insights. This role ensures that the right customer data is captured, data definitions are consistent across teams and aligned with industry-standard practices, insights are shared and actionable, and everyone in the organization works from a single source of truth.

Key Responsibilities

• Own the customer journey data framework across all lifecycle stages. Define what data should be captured, where, how, and for what purpose.
• Establish standardized data definitions, naming conventions, and KPIs across teams. Ensure internal definitions are aligned with market norms to support scalability and comparability.
• Act as the “data translator” between technical teams and business stakeholders. Translate data into insights and/or actionable recommendations for Go-To-Market, Product Development, and customer experience improvement.
• Maintain a single source of truth for customer lifecycle analytics.
• Ensure data quality, consistency, and compliance across systems.
• Implement processes for cleaning, validating, and enriching customer data.
• Own documentation of data models, schemas, and measurement frameworks.
  
  

Education / Qualifications

• Degree in Data Science, Business Analytics, Statistics, Computer Science, Economics, Marketing, or a related field.
• Relevant certifications in analytics, BI, or data tools are a strong plus (e.g., Power BI, Tableau, Google Data Analytics, SQL credentials).
• 4–7+ years in analytics, data strategy, business intelligence, or a related role.
• Strong understanding of customer‑journey analytics, lifecycle metrics, and KPI’s.
• Ability to design data models and translate complex data into clear narratives.
• Strong stakeholder management and cross‑functional communication skills.
  
  

About Octave

Octave provides mission-critical software that empowers organizations to make informed decisions across every stage of the asset lifecycle - Design, Build, Operate and Protect - where performance, safety, and reliability are non-negotiable and failure is not an option.

Turning complex operational data into actionable intelligence, Octave connects expertise, real-world conditions and enterprise-scale insight to improve performance, resilience and incident response where it matters most.

Octave has more than 7,000 employees in 45 countries. Learn more at octave.com and follow us on LinkedIn.

Why work for Octave?

All in. Always forward. That's the way we do things around here. We put trust in our people because we believe it's the best way to unleash potential, bring ideas to life, and keep moving ahead. And it's why we're committed to creating an environment that's truly supportive, providing you with the resources you need to support your ambitions, no matter who you are or where you are in the world.

Everyone is welcome

At Octave, we believe that diverse and inclusive teams are critical to the success of our people and our business. Here, everyone is welcome. As an inclusive workplace, we don't discriminate. In fact, we embrace differences and are fully committed to creating equal opportunities, an inclusive environment, and fairness for all.

Respect is the cornerstone of how we operate, so speak up and be yourself. You're valued here.