Data Analyst_Hepsiburada Guide

At Hepsiburada, we are driven by our mission to improve people's lives by developing innovative products and services. Prioritizing customer satisfaction, we offer over 280 million products across more than 30 categories. Through our marketplace model, we bring together over 100,000 businesses. With Türkiye’s and the region's largest Smart Operations Center, industry-leading R&D initiatives, and innovative solutions, we contribute significantly to the growth of the e-commerce ecosystem. For the past two years, we have proudly held the title of Türkiye's most recommended e-commerce platform.

Through our innovative services like HepsiJET, Hepsipay, HepsiLojistik, HepsiAd, and Hepsiburada Global, we create value for all our stakeholders. Committed to harnessing technology for social benefit, our “Technology Empowerment for Women Entrepreneurs” program has connected thousands of women entrepreneurs with e-commerce, supporting their growth. Our goal is to leverage digitalization and e-commerce to enable greater economic participation.

With 25 years of experience driven by innovation and entrepreneurship, we proudly continue our journey as “Türkiye’s Hepsiburada” and the first and only Turkish company representing Türkiye and listed on NASDAQ, the world's leading technology exchange.

For our colleagues, we offer a work environment that supports creating together and adding more meaning to our work. As a team full of opportunities, we are happy to develop, produce and succeed together.

If you want to be part of a team that creates value for everyone and improves people’s livesthrough innovative products and services—and contribute to exciting success stories—the future starts here

Hepsiburada Guide is a product that helps customers and partners quickly find clear answers about our services and make the right decisions. The content is delivered in formats such as FAQs, step-by-step guides, and chatbot scenarios.

We are looking for a Data Analyst to join the Hepsiburada Guide team.In this role, you will drive data-informed decisions to improve user experience, content effectiveness, and overall product performance.

Our Requirements:

• 2+ years of experience in data analytics (preferably in digital products)
• Strong SQL skills
• Experience with BI tools (e.g., Qlik Sense or similar)
• Experience with analytics platforms such as Google Analytics, Yandex Metrica, or Amplitude
• Basic understanding of SEO and SERM
• Advanced Excel and PowerPoint skills
• Familiarity with Agile/Scrum methodologies
• Experience working with content-driven products, FAQs, or knowledge bases
• Experience in e-commerce or high-traffic platforms

Your responsibilities

• Collect, process, and analyze product, behavioral, and historical data
• Define and implement KPIs to measure the effectiveness of the Guide
• Automate reporting and improve data processes
• Build clear and actionable dashboards for product and business teams
• Identify opportunities to improve user journeys, content quality, and conversion
• Analyze user behavior and detect weak points in the product experience
• Monitor key metrics, prepare regular reports, and present insights
• Develop and maintain reporting frameworks and templates

"Bu ilan sebebiyle yapacağınız başvurular aracılığıyla toplanacak kişisel verileriniz veri sorumlusu D-Market Elektronik Hizmetler ve Ticaret A.Ş (“Hepsiburada”) tarafından 6698 sayılı Kişisel Verilerin Korunması Kanunu (“KVKK”) ve ilgili mevzuat kapsamında iş başvuru süreçlerinin yürütülmesi amacıyla otomatik yollarla işlenecektir. Detaylı bilgi için lütfen Aydınlatma

Metni’ndeki Çalışan Adayı (https://www.hepsiburada.com/kisisel-verilerin-korunmasi) kişi kategorisini inceleyiniz.”