Product Manager

Hisense Turkey is expanding its commercial team and is looking for Product Managers to lead the White & Brown Goods category (MSDA, AC, TV).

Role Overview

We are looking for a hands-on Product Manager who will take full ownership of product categories and drive commercial performance in the Turkish market.

This role is execution-focused and requires strong ownership in pricing, forecasting, and day-to-day business management, working closely with Sales, Marketing, and Supply Chain teams.

This position is best suited for mid-level professionals with hands-on experience in product and commercial execution.

Key Responsibilities

• Own and manage the full product lifecycle of assigned categories
• Define and execute pricing strategies based on market dynamics, cost structure, and competition
• Lead demand planning and forecasting in coordination with Sales and Supply Chain
• Monitor sell-in / sell-out performance and take corrective actions
• Drive product launches, campaigns, and in-market execution
• Work closely with key retail channels and support commercial activities
• Collaborate cross-functionally to ensure alignment across all departments

What We Are Looking For

• Minimum 4 years of recent and direct Product / Category Management experience within Consumer Electronics or Home Appliances.
• Strong knowledge of the Turkish market and retail dynamics
• Hands-on experience in pricing, forecasting, and commercial execution
• Proven ability to work closely with Sales teams and drive business results
• Ownership mindset with a proactive and execution-driven approach
• Strong analytical thinking and decision-making skills
• Fluency in English

What We Offer

• Key role in a fast-growing international company
• Exposure to a globally recognized brand
• Performance-driven and dynamic culture
• Career development opportunities within Hisense Europe

Apply now: If you are ready to take ownership of a key product category and contribute to the growth of Hisense Turkey, we would be happy to meet you.

Hisense Europe, the world’s leading home appliance manufacturer is a full assortment global player with a comprehensive product range: MDA, SDA, TV, Mobile and A/C, covering all market segments.

In September 2018 the strategic takeover of Gorenje Group took place when Hisense officially became a 100-percent owner of Gorenje.

Hisense celebrated its 50th anniversary in 2019 and has expanded over these years from a radio manufacturer to an international manufacturer in consumer electronics and major domestic appliance industry with a comprehensive brand portfolio.

Gorenje celebrated its 70th anniversary in 2020 and was with 10.000 employees, one of the largest manufacturing companies in the industry in Southeast Europe. Gorenje has been a trendsetter in design, offering an extensive brand portfolio covering all market segments.

The merger resulted in a major manufacturer that combines consumer electronics and home appliances with a comprehensive product range. With 4 major global brands: Hisense, Gorenje, Asko and Toshiba, we are present in different market segments.

Let's become even stronger together.

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