Marketing Project Manager- Creative

We’re Entain. Powered by our very own technology and building products that push boundaries, Entain is home to a global family of more than 30+ well-known brands and over 29,000 people, but we all play for the same team. When we win, we win together.

Our vision is to be the world number one in betting, gaming and interactive entertainment by bringing moments of excitement into people’s lives. We will achieve this through our focus on sustainability and growth, driving change in the fast-paced world of entertainment.

Role Overview: Project Manager – Campaigns & Loyalty (Marketing/Creative profile)

Sportingbet Brazil is looking for a creative and customer-centric Project Manager to manage initiatives that elevate customer engagement through impactful campaigns, loyalty strategies, and exclusive events. This role is vital to fostering deeper connections with our customers and delivering unforgettable brand experiences.

Reporting to the Head of Growth, you will lead initiatives that blend creative marketing, strategic planning, and project management. You’ll work closely with internal teams and agency partners to deliver high-quality campaigns and events that enhance brand loyalty and drive customer satisfaction.

Key responsibilities:

Campaign Planning & Execution: Oversee the end-to-end management of creative marketing campaigns, ensuring alignment with brand objectives and business goals.

Creative Collaboration: Partner with internal and external creative teams to develop assets, including visuals, messaging, and video content.

VIP Events & Loyalty Strategies: Plan and execute exclusive events and loyalty programs that enhance the experience for high-value customers.

Customer-Centric Innovation: Identify and implement innovative engagement tactics to surprise and delight customers.

Cross-Functional Leadership: Work with Marketing, CRM, and Product teams to ensure smooth execution of all initiatives.

Performance Reporting: Track campaign success and provide actionable insights to improve future initiatives.

Specialist skills and experience:

Strong experience in managing creative marketing campaigns, events, or loyalty programs.

Proven ability to collaborate with creative teams to deliver compelling customer experiences.

Excellent organizational and project management skills to juggle multiple initiatives simultaneously.

Customer-first mindset with a focus on delivering unique and engaging brand experiences.

Familiarity with brand-building, storytelling, and experiential marketing strategies.

Exceptional communication skills to coordinate with cross-functional teams and external partners.

Experience working in fast-paced industries like betting, gaming, or entertainment is a plus.

Competencies / behaviours:

Creativity & Innovation: Ability to design and execute campaigns and events that resonate emotionally with customers.

Collaboration & Leadership: Skilled at fostering partnerships between teams to ensure seamless execution.

Customer Focus: Passionate about understanding customer needs and delivering memorable experiences.

Project Management Expertise: Proven ability to manage multiple initiatives from ideation to completion, ensuring deadlines and budgets are met.

Brand Vision: Strong understanding of brand positioning and storytelling to drive loyalty and engagement.

Agility & Adaptability: Capable of thriving in a dynamic environment and managing competing priorities.

Diversity and equal opportunities

As a global employer, Entain is committed to providing a safe, fun, and inclusive culture where our people feel like they truly belong.

We are a multicultural business that values, celebrates and respects individual differences, so whatever your sexuality, gender, gender identity, ability, age, race, religion or belief, you will have a voice here, and the space to do your best work.

Our diverse internal networks provide the support for you to express your views and make a positive difference, all for the good of entertainment.

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