Head of Commercial & Sales (Industrial Engineering)

ABOUT US

Latvian subsidiary of SINTEC UK is looking for a Head of Commercial & Sales based in Riga office. Sintec UK is a London based mechanical and electrical contractor that provides a wide range of professional installation services, specialising in automation technologies for material handling and storage systems. We have carried out projects worldwide, notably in UK, Europe, USA, Brazil, Australia and other regions. We are global service provider, installing conveyors systems and other equipment for companies such as Amazon, Marks and Spencer, Sainsburys, Ocado, BMW, Nestle and many others.

THE ROLE

We are looking for a commercial leader with experience in technical or industrial project-based sales, such as automation, manufacturing equipment, mechanical/electrical installations, capital equipment, or other engineered solutions. The role requires confidence in managing long-cycle tenders, contract negotiations, and complex stakeholder environments.

Based in Riga, you will join an international team and lead a global client portfolio featuring major players in the intralogistics sector. This is a dynamic, outward-facing role requiring regular travel and senior-level stakeholder engagement across international markets.

KEY RESPONSIBILITIES

• Leading the development and implementation of the company’s commercial strategy to support corporate objectives, accelerate growth, and strengthen long-term market positioning
• Expanding the company’s reach by developing adjacent industries and customer segments, reducing reliance and dependency on limited markets or clients
• Maintaining strong client relationships and proactively identifying new opportunities within existing accounts to grow market share and sales volume
• Leading tender and bid processes, including pre-qualification and approvals; liaise with estimation and technical team ensuring submissions are accurate, competitive, and commercially robust
• Identifying, evaluating, and managing contractual risks, implementing strategies to mitigate potential issues, as well as oversee the execution process, ensuring timely completion of obligations from both parties
• Conducting market research and obtain client feedback to improve existing products and services and enhance customer satisfaction
• Delivering agreed sales targets and growth KPIs including order intake, margin, pipeline coverage, and conversion rates
• Providing accurate sales forecasts and commercial reports to senior management, ensuring predictable planning and capacity management

REQUIREMENTS:

• Proven sales leadership experience (Head of Sales / Sales Director / Commercial Lead) within automation, robotics, intralogistics, or adjacent industrial engineering sectors
• Degree in engineering or similar technical background (preferred) with the ability to engage credibly with technical stakeholders
• Demonstrated experience in devising and implementing commercial strategy and business development plans across international markets
• Advanced negotiation and contracting capability, including risk management and commercial governance
• Excellent customer focus, analytical, and interpersonal skills; confident engaging C-level / senior procurement stakeholders
• Excellent organisational, research, and multitasking abilities
• Fluent in English (written and spoken); German will be considered an advantage
• EU Driving license
• High level of IT proficiency
• Willingness to travel regularly across the UK and Europe

BENEFIT AND PACKAGE OFFERED:

• Travel allowances
• Company vehicle for business travel
• Private medical insurance after the probation period
• Flexible working arrangements where operationally feasible
• Professional trainings and courses, including leadership development and industry certifications
• Participation in key trade events and international networking opportunities
• Globally diverse work setting with a friendly and supportive team
• Performance-related bonus scheme aligned to KPIs