Assistant Manager - Mass Products

About Us

JOB DESCRIPTION

SBI Card is a leading pure-play credit card issuer in India, offering a wide range of credit cards to cater to diverse customer needs. We are constantly innovating to meet the evolving financial needs of our customers, empowering them with digital currency for seamless payment experience and indulge in rewarding benefits. At SBI Card, the motto 'Make Life Simple' inspires every initiative, ensuring that customer convenience is at the forefront of all that we do. We are committed to building an environment where people can thrive and create a better future for everyone.

SBI Card is proud to be an equal opportunity & inclusive employer and welcome employees without any discrimination on the grounds of race, colour, gender, religion, creed, disability, sexual orientation, gender identity, marital status, caste etc. SBI Card is committed to fostering an inclusive and diverse workplace where all employees are treated equally with dignity and respect which makes it a promising place to work.

Join us to shape the future of digital payment in India and unlock your full potential.

What’s In It For YOU

• SBI Card truly lives by the work-life balance philosophy. We offer a robust wellness and wellbeing program to support mental and physical health of our employees
• Admirable work deserves to be rewarded. We have a well curated bouquet of rewards and recognition program for the employees
• Dynamic, Inclusive and Diverse team culture
• Gender Neutral Policy
• Inclusive Health Benefits for all - Medical Insurance, Personal Accidental, Group Term Life Insurance and Annual Health Checkup, Dental and OPD benefits
• Commitment to the overall development of an employee through comprehensive learning & development framework
  
  

Role Purpose

Responsible for Mass Cards Product Management and generation of leads for New Alliances / embedded Partnerships. This role will also be responsible for tracking New Card Sales & implementing projects pertaining to logo/card management.

Role Accountability

• Manage the existing mass card partnerships which includes tracking and managing partner expectations
• Managing invoicing with the partners for contribution on Mass Products and ensuring all deliverables are as per agreement
• Evaluate product value proposition continuously which included extensive industry benchmarking engaging with various research firms
• New logo card type creation every quarter and ensure testing of all features and value add so as to ensure no impact on cardholder experience on account of transfer to new card type
• Ensure complaint management with partners is managed in an seamless way and all SLAs are adhered too as per agreement
• Publishing of MIS on all product parameter on an monthly basis and suggest key insights to be focused on
• Work with cross functional teams and suggest inputs on Product Positioning, Sales, and Branding & Communication strategy
• Manage creation of Business Requirement document for launch of new product and enhancement of existing products
• Manage all product related T&Cs and ensure the same is changed as per plan
• Ensure process documentation and compliance adherence
  
  

Measures of Success

• Ensure proper product set up and Testing of all functionalities
• Value Proposition Budget Management
• Complaint and Product Audit Management
• Process Adherence as per MOU
  
  

Technical Skills / Experience / Certifications

• Understanding of Card Payment ecosystems and processes
• Knowledge of new age technologies like Tokenization, Blockchain, etc.
• Knowledge of regulatory guidelines around Card payments
• Experience in Project Management
  
  

Competencies critical to the role

• Market Awareness
• Innovation and problem solving
• Planning and Organizing
• Relationship Management
  
  

Qualification

MBA in Marketing or any other relevant discipline

Preferred Industry

Credit Card Industry BFSI , Insurance , Fintech