Area Sales Executive

Job Description

Position Overview:

The position is responsible for driving secondary value & volume objectives for the assigned area. Will be responsible to handle EDGE execution at POS.

Key Stakeholders

Internal : TSI (WS)

External: AW & AWSM, Retailers, Wholesalers (W/S)

Educational Qualification

Any graduate , MBA is desirable

Experience

5-6 years of experience in handling GT Sales Field operations in FMCG industry .

Desired Competencies

• Should have experience of working in FMCG sales function.

• Knowledge of working in SAP environment would be an advantage.

Able to handle team .

Key Responsibilities

Objective Setting

• Monthly objective setting
• Quarterly Joint Business Plan (JBP) with AW and adherence to the same
  
  

Customer Management

• Getting adequate infrastructure (Godown, RSA , Units)
  
  

Sales Call

• Ensure freshness of stock
• Managing Stock Norms for CRSC (internal tool used by the replenishment team)
  
  

Operationalize new products & consumer promos

• Ensuring execution of Trade Marketing Strategy goals
• Ensuring execution of schemes, consumer promos & new product launch
• Ensure visibility implementation & Merchandizing
  
  

People Management

• Conducting classroom training for Route Sales Agent / TSI
  
  

Coverage

• Identify Market benchmarking and best practices
  
  

Commercial control

• Systems adherence (Hubbing, Primary Dispatch Plan adherence, Cheques availability)
  
  

Claims – ensuring