Strategic Brand Project Manager

About Keeta

Keeta is the international subsidiary of Meituan, a global giant in the delivery sector, and it's on an ambitious mission: to revolutionize the delivery of food and consumer goods worldwide. Our motto is simple yet powerful: “We help people eat better, live better.” Guided by this principle, we bring innovation and technology to the global stage. With over 1,000 team members around the world, Keeta is in full expansion — and you could be part of this journey!

Know more: Keeta Website;

Location: 100% on site - Morumbi, SP

Please, submit your CV in English.

About the role

• Drive Strategic Marketing projects from the planning to the execution (PMO management), with budget accurance management.
• Execution of business driven creative projects with merchants and industry brands, focused on brands growth by collabs strategies, led by Keeta's brand positioning, traffic attraction, new users increase and users retention.
• Execute partnerships and co-branding projects, as the POC between internal teams. Lead the project from the initial internal briefing, to strategic 360° planning, execution and results report.

Job Responsabilities:

Campaign & Project Leadership

• Drive end-to-end strategic marketing projects from planning to execution (PMO)
• Manage full marketing budget for assigned campaigns
• Own official campaign documents: strategic plans, reports, one-pagers

Partnership & Co-Branding Execution

• Execute business-driven creative projects with merchants and industry brands
• Lead co-branding initiatives from briefing to results reporting
• Develop collaboration strategies focused on brand growth and user metrics

Cross-Functional Coordination

• Serve as primary POC between restaurants and marketing teams
• Connect strategy with execution across all stakeholders (Marketing, Product, PR, Operations, etc.)
• Ensure alignment between Keeta's goals and merchant strategies

Operational Excellence

• Manage PMO tools and routines for 360° campaign control
• Guarantee on-time delivery of all campaign components
• Maintain strategic planning and results reporting

Job Requirements

1. Bachelor’s degree or above;

2. Experience in branding, marketing, or creative communications.

3. Proficient in business-level English communication.

4. Strong project management skills with the ability to break down goals and coordinate execution effectively.

5. Excellent communication and coordination abilities, capable of mobilizing cross-functional resources to drive projects to completion as planned.

6. Strong intercultural communication skills; open-minded and curious about multicultural content and perspectives.

7. Demonstrated ability to iterate creatively and learn quickly. Committed to high standards