Regional Head – Channel Development (DSA)- North & Central India
Location: UP, Bihar, Jharkhand, Chhattisgarh & Madhya Pradesh
Function: Channel Acquisition & Business Development
Products: Personal Loans & Business Loans
Reporting to: Business Head
Company: Finance Buddha
Role Objective 🎯
The Regional Head – Partner Onboarding & Channel Development will be responsible for expanding and activating the DSA/channel partner ecosystem across assigned geographies. The role focuses on acquiring high-quality partners, enabling their productivity, and driving Personal Loan & Business Loan disbursement growth through structured field engagement.
This is a high-impact expansion role within Finance Buddha’s centralized partner acquisition vertical.
Key Responsibilities 📈
1. Channel Partner Acquisition
- Identify and onboard new DSAs, connectors, and channel partners across assigned states
- Build strong regional sourcing networks for Personal Loans & Business Loans
- Drive partner acquisition aligned with monthly onboarding targets
2. Partner Activation & Productivity
- Support newly onboarded partners during early-stage setup
- Enable faster login-to-disbursement conversion
- Conduct partner training on product programs, lender fitment, and documentation flows
3. Relationship Management
- Act as the primary field contact for partners in the region
- Provide day-to-day business support to active partners
- Resolve escalations and improve turnaround time coordination
4. Business Growth Ownership
- Drive disbursement targets through partner engagement plans
- Identify high-potential partners and scale their sourcing volumes
- Monitor productivity dashboards and implement corrective strategies
5. Market Intelligence
- Track competitor activity in assigned regions
- Provide feedback on pricing, payout expectations, and partner preferences
- Support marketing inputs for regional campaigns
Key Deliverables (Success Metrics) 📊
- Disbursement Targets achievement
- Monthly partner onboarding targets achieved
- Partner activation ratio improvement
- Regional disbursement growth contribution
- Expansion of high-quality sourcing partners
Eligibility Criteria ✅
- 5–10 years of experience in DSA/channel management within:
- Personal Loans
- Business Loans
- LAP (optional advantage)
- Strong existing DSA relationships in UP, Bihar, Jharkhand, Chhattisgarh, or MP
- Proven ability to scale partner-driven sourcing
- Comfortable with extensive regional travel
Preferred Candidate Profile 🌟
Ideal candidates may come from:
- NBFC channel sales teams
- Fintech aggregator ecosystems
- Banking DSA relationship roles
- Regional sourcing leadership roles
Candidates with experience managing multi-state DSA ecosystems will be strongly preferred.
Territory Coverage
Primary focus states:
- Uttar Pradesh
- Bihar
- Jharkhand
- Chhattisgarh
- Madhya Pradesh
Frequent travel across assigned regions is expected.
Contact-
HR – Chandrika - +91 78298 88084
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- Posted
- Apr 06, 2026
- Type
- Full-time
- Level
- Director
- Location
- Lucknow
- Company
- Finance Buddha
Industries
Categories
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